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Thailand tops global digital rankings (Bangkok Post)

QR Codes and the deep penetration of smartphones has caused online banking and payments to rocket
Photo: Bangkok Post

Thailand ranked No.1 for mobile banking users, second for ownership of cryptocurrency, and third in mobile commerce, according to the Global Digital Report 2019.

Conducted by social media management platform Hootsuite and global agency WeAreSocial, the Global Digital Report 2019 found there are 49 million mobile social media users in Thailand, or 71% penetration of mobile users, and 51 million active internetsocial media users. 

There are 92 million mobile subscribers, 133% penetration, and 55 million active mobile internet users. 

The report put Thailand top in the global rankings of internet banking service access, at 74% of the population, followed by Sweden (71%) and Turkey (68%). The global average was 41%.

Thailand ranked second with 9.9% of internet users owning cryptocurrency, behind only South Africa at 10.7%, while Indonesia was third at 9.5%. The global average was 5.5%. 

In terms of mobile commerce, Thailand ranked third with 71% of internet users buying something online via their mobile phone, behind only Indonesia (76%) and China (74%). The worldwide average was 55%.

Thailand ranked fifth in e-commerce with 80% of internet users who bought something online via any device, followed by Indonesia (86%), China (82%), Germany (81%), the UK (81%) and worldwide (75%). 

To read the rest of the article, please use this link: https://www.bangkokpost.com/business/news/1631402/thailand-tops-global-digital-rankings


By Bangkok Post | February 22nd, 2019

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