UnionBank, the first local bank to launch a smart branch in the Philippines using 5G for seamless connectivity with internet of things (IoT)-enabled services, ended 2020 with a bang by garnering recognition for its robust efforts at digitalisation.
Based on its recent analysis of the Philippines' customer experience solutions in the banking industry, Frost & Sullivan last month awarded the bank with the 2020 Philippines Excellence In Customer Experience in ATM Ambience Experience and In Online Customer Experience.
The award recognised the bank's initiatives to stay ahead of the demand curve by offering best-in-class, personalised customer experience with robust 24/7 services.
"UnionBank has ramped up its digitalisation efforts in the past few years. A customisable system, self-service options, and personified robot assistant are among the digital options available to customers, half of whom now transact digitally," said Edurra Talib, senior research analyst at Frost & Sullivan.
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