This article is based on Computer Weekly/Techtarget's CW+ Content Handbook.
In the age of digital transformation, CIOs everywhere are acting like the meme above.
And I mean it quite literally.
In an annual survey conducted by Computer Weekly/Techtarget among CIOs in ASEAN, it was found that IT decision-makers across the region are expecting another positive year for their IT budgets. 25% of CIOs in the region are expecting an increase of more than 10%, compared to 2016. A further 26% of CIOs predict a small increase, but a rise nevertheless.
In the survey of more than 1000 CIOs, it was also anticipated that big data analytics will continue to enjoy broad investments by enterprises in the region, with 44% of ASEAN organizations expecting to implement such an initiative.
Following big data and business analytics, IT automation (33%), Internet of Things (IoT) (31%), and mobility (31%) are the next top broad initiatives that CIOs in ASEAN are looking to invest in.
As the move to cloud gathers pace, CIOs are also planning cloud storage initiatives this year, with 40% considering such projects. Another 40% are looking to implement cloud backup projects.
New cloud suppliers are also setting up datacenters in ASEAN to respond to the burgeoning demand for cloud storage. Apart from the big players such as Amazon Web Services (AWS), Microsoft, and Oracle, other international companies are also starting to access the ASEAN market. Alibaba Cloud and Google Cloud are two new entrants, and both have recently set up in Singapore.
The great demand for cloud services among ASEAN enterprises and organizations mean great opportunities for cloud service providers. Granted, while AWS and Microsoft still hold the dominant positions and Alibaba Cloud and Google are gaining foothold with competitive positioning, smaller cloud service providers still have the competitive advantage with Small-Medium Enterprises (SMEs).
SMEs make up more than 90% of business establishments across ASEAN such as the Philippines, Indonesia, Thailand, Malaysia, and many others. They also account for more than 35% of each country’s GDP. Investing in technology upgrades at affordable rates, such as cloud services, is pertinent to this business sector. Coupling this with the fact that Indonesia, Malaysia, and Philippines being the fastest-growing cloud infrastructure markets in the region (IaaS market in these countries is estimated to grow at a rate of 40 – 50% a year from 2015 to 2022), make for a great business move for smaller cloud service providers.
As we edge closer to our business events in Thailand, Malaysia, Philippines, and Indonesia, we have noticed great interests among our end-user participants towards IoT technologies, including big data analytics and cloud services. It is indeed a great time for solution providers to pay attention to ASEAN for their business development as the market is set to grow rapidly over the next couple of years.
If you are interested in introducing your IoT and cloud solutions to our local participants such as Garuda Indonesia, Jakarta Smart City, Sampoerna Strategic, Thai Airways, Bank Negara Indonesia (BNI) and many others, please feel free to contact me at firstname.lastname@example.org